Duration

Full-time: 1 year
Part-time: 2 years

Starting Date

2024: Jun, Sep
2025: Feb, Jun

Tuition Fee

Jun 24:
UK – £11,300 (London), £10,750 (Non-London)
INT – £16,700 (London), £15,850 (Non-London)

Sep 24 – Jun 25:
UK (Home Fee Payer) – £11,850 per annum (London) £11,300 per annum (Non-London)
International (Overseas Fee Payer) – £18,500 per annum (London), £17,000 (non-London)
Online £11,300

Location

Birmingham, London Moorgate, Manchester

The programme

Covering subjects such as social media, data analysis and digital technologies, upon graduation you’ll be well placed to move up into a senior level marketing role.

This course is accredited by The Chartered Management Institute so upon successful completion of the course, you will have the option to apply for a CMI Level 7 Diploma in Strategic Management and Leadership as well as your degree. This course is also offered as an ‘Accredited Degree’ by the Chartered Institute of Marketing (CiM) meaning students will be able to gain industry-recognised qualifications at an accelerated pace.

Programme structure

Full-time students will study for one year divided into three semesters of 13 weeks.  In each semester students will study 45 credits of taught modules and 15 credits of the Business Project module. Throughout the three semesters, students will also do Professional Development – a non-credit bearing module. Part time students will complete 30cr each semester.

Modules:

  • Global Business Strategy (15 credits)
  • Innovation Management in a Digital Age (15 credits)
  • Success Through Business Ethics (15 credits)
  • Brand Management and Social Media (15 credits)
  • Marketing and Digital Technologies (15 credits)
  • Consumer Behaviour (15 credits)
  • International Marketing (15 credits)
  • Digital Marketing Analytics (15 credits)
  • Strategies for the Digital Economy (15 credits)
  • Business Project (45 credits)
  • Professional Development (non-credit bearing)

Interested? Get started today!